One you built on purpose. One you may not even realize you have, and it's often the first one a new customer sees.
Free assessment. No technical language. No pressure to buy.
This is the one you can see and touch. You chose the location, trained the staff, and set the standard for how customers are treated the moment they arrive. It's where your real quality lives.
This is the one most new customers reach first. It forms an impression before anyone says hello, and if it's weak, incomplete, or outdated, many people never make it to the door you built.
Your Digital Front Door is every online interaction that influences whether a customer finds you, trusts you, understands what you offer, and takes the next step.
That means it's bigger than a website, brought together into one system instead of a pile of disconnected pieces.
Every part of your online presence answers one of five questions a customer is quietly asking. Here's what each pillar covers.
Includes:
“When someone searches for what you sell, can they find you before they find your competitor?”
Includes:
“Once customers find you, do they see enough proof to feel confident choosing you?”
Includes:
“Can someone understand what you do, who it's for, and why it matters without calling for basic information?”
Includes:
“When someone is ready, have you made it easy to call, visit, book, order, or request a quote?”
Includes:
“Is your online presence getting better, or slowly becoming outdated again?”
We score each pillar out of 20 for a total out of 100, then show you the biggest gaps and what to fix first. The example here is a business that gets found and trusted, but loses people because it's hard to understand and hard to act on.
Sample scorecard shown for illustration. Your score is based on your real business.
None of these mean your business is bad. They mean your online presence isn't showing customers how good it really is.
When's the last time you updated your Google profile?
Does your website still look like your business today?
Can a stranger find your hours and prices in ten seconds?
Is your best work actually visible online?
When did you last respond to a review?
Have you tried using your own site on a phone lately?
Do you know which channel actually brings you customers?
Would an AI assistant know how to recommend you?
A Digital Front Door engagement can touch any of these, scoped to what your audit says matters most.
We'll show you what customers see, where the gaps are, and what to fix first, scored across all five pillars.
Clear recommendations. No pressure. Built for local businesses.